PUBG: HotDrop Cologne
With the PUBG: HotDrop event in Cologne at gamescom Saturday, Krafton invited the loyal PUBG:Battlegrounds community to a party packed with highlights. Krafton approached us to complement the event with live content coverage on the official PUBG Instagram channel. The approach to mirror a course of a PUBG game shouls not only cover the program points of the evening but also create fomo for all who are waiting for a HotDrop event in their city.
Social Coverage
High quality photos filled the PUBG Battlegrounds global Instagram channel on the evening to bring viewers along.
Video Impressions
The photo content is accompanied by high quality dynamic video assets capturing the atmosphere and energy of the event and the attendees.
The Aftermovie
This is Just the Beginning – The PUBG:HotDrop event 2024 in Cologne was the kick-off to the event series for PUBG community parties around the world. The after movie should not only recap and thank the community who attended, but also hype everyone up for more to come.
Client:
KraftonAgency:
CreativeModCreative Direction:
Kira CesnikContent Creator:
Niklas HornEditor:
Raphael DuschekDate:
Oktober 1, 2024